Tony Fadell designed the iPod and collaborated on the iPhone. It almost does not work for Apple

Tony Fadell is one of the most important personalities in Apple history (AAPL). It helps to change the assets of a company that is falling apart as the iPod maker. And, as the founder of the iPhone, you can claim (at least some) credit for Apple’s promotion to a market value of more than $ 2.5 trillion. When proposing a proposal for the iPod, Fadell was not sure he wanted to work with Apple. “After all, Apple is a very, very different company,” Fadell told Yahoo Finance. “A lot of people are hesitant to join [Apple]. ” I most certainly was not. It took me weeks to decide whether I wanted to join because it was not the Apple we know today. ”

But Fadell, who is promoting his book “Write: An Unfair Guide to Doing the Right Things,” took the opportunity. And now Apple is one of the most valuable companies in the world. Fadell, however, did not think up the iPod or iPhone overnight. It took years and many failures to reach that point, he explained. “I think that’s something I have to look back to 10 years ago [the iPod] is failure after failure after failure, ”Fadell said. “Either Magic General or Philips. The things we talked about, all the failures in the book we talked about, [it is] therefore seminal and very important to be able to move quickly and easily with iPod ”

PARIS, FRANCE – June 16: Tony Fadell Inventor of iPod and Founder and CEO of Nest attends a conference during Viva Technology at the Parc des Expositions Porte de Versailles on May 16, 2017 in Paris, France. Viva technology is a satisfaction that brings together, for the second year, special teams and startups around all themes of innovation. (Photo by Christophe Morin / IP3 / Getty Images) Tony Fadell helped create the iPod and created the iPhone. (Photo by Christophe Morin / IP3 / Getty Images) And if it weren’t for the consultants he had at the time, Fadell said he might not tolerate it. To pay further, he wrote “Build” as a way to manage business leaders in general.

“The book is an encyclopedia of mentorship,” Fadell explained. “I don’t want a life story. I do not want any of that. I really want to help people. ”Fadell has, of course, done far more than creating iPod and iPhone. The engineer also co-founded Nest, which sold to Google (GOOG, GOOGL) for $ 3.2 billion in 2014. The idea for the company, Fadell said, came when he was working on his home in Tahoe. When it was time to install a thermostat, he said it was befuddled as to why they all looked so outdated and, most importantly, why they were not, well, smarter.

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