This holiday season, video game consoles and smartphones will be hard to find

Following the technological breakthroughs of the holiday season, the global financial crisis is making it harder for retailers to get their hands on some.

In the six weeks leading up to Christmas, some of Apple’s biggest new products – including some iPhone 13 models, some new iPads and AirPods – are experiencing significant delays in December, depending on the type of model. , colors and vendor rankings, according to analysts and online checks conducted by CNN Business.

Last week, some Google Pixel 6 Pro devices announced launch dates in January for orders; by Monday, some templates are listed as not being marketed on your website. Gaming consoles such as the Xbox and PS5 are unlikely to be available due to delays coming out of production challenges related to COVID and the huge gap between supply and demand.

The waiting times for reputable technology products are constantly changing, but the challenge for vendors is obvious. “Right now, the iPhone 13 and gaming consoles are seeing off demand demand by roughly 20%, which is to say. [sign] for Black Friday and holiday shopping, ”Wedbush analyst Dan Ives told CNN Business. “We have also seen the new AirPods 3 on the back seat with shortcomings into Christmas [week]. ”

The shortage, which has also had a major impact on the fitness industry, also presents a major challenge for technology markets. For customers, you may need a review of how early you bought and what kind of specs and products they want to carry without. For companies, it risks losing revenue for the all-important holiday season sales and cutting into the sales impact for some of their recently launched products.

Take Apple, which is known for having a sophisticated global supply chain to make its products. The iPhone 13, introduced in September, runs on Apple’s own A15 Bionic chip, which drives some new flagship camera features and improved battery life. But it also relies on other companies for chips capable of certain features, such as displays, power management and USB connectivity.

At the end of October, Apple reported that malnutrition and production disruptions linked to COVID-19 wiped out $ 6 billion from its revenue in the last quarter. It also reported the transfer of some of the first intended chips for iPads to the iPhone to help meet demand. But this means the waiting time for iPads can be longer.

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