Morgan Stanley says Metaverse only got real when Apple merged

Morgan Stanley says Facebook-owner Meta Platforms and Google-owner Alphabet may have ventured earlier too many into the next big thing, but Apple holds the key to the Metaverse.

Thyagaraju Adinarayan for Bloomberg News:

Facebook and Google are investing in virtual reality and increased virtual reality technologies – the gateway to virtual worlds in the “Metaverse,” but widespread market recognition of “whether AR or VR will occur when Apple enter the race, ”said a bank report. The consensus belief is based on a study and interactions with a number of upcoming VR / AR companies.

“The advantage of Apple’s more patient approach to entering new products is that the world of success is increased with more information access to disruption,” wrote technology analysts Katy Huberty and Erik Woodring. to “essentially” on AR / VR applications, analysts point out that Apple did not enter the smartphone market until 2007, much later than Nokia Oyj and BlackBerry Ltd.

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