Google apps should not show the iOS “Allow Tracking” message

With iOS 14, Apple requires app developers to notify users and ask them to turn on tracking. Google announced today that its first-party iOS apps will stop using certain tracking methods to avoid having to show the upcoming permission request. Meanwhile, the company has also provided guidance to developers and advertisers ahead of Apple’s transparency monitoring initiative.

Tracking refers to the act of linking user or device data collected by your app with user or device data collected by other companies’ offline apps, websites or properties for targeted advertising or advertising measurement purposes . Tracking also refers to sharing user or device data with data …

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