Fortnite is back on iOS, TikTok has a new marketing offering, and the application has arrived at NewFronts

This week the Apps is a weekly TechCrunch feature that reviews the latest mobile OS news, mobile applications, and the entire app ecosystem. According to the most recent end-of-year forecasts, the app market will continue to grow, with a record amount of downloads and user spending across both iOS and Google Play stores combined in 2021. According to App Annie, global spending exceeds iOS and Google Play will reach $ 135 billion in 2021, and that number is expected to rise when its annual report, which includes third-party hardware stores in China, comes out next year. According to the study, consumers recorded 10 billion more applications this year than in 2020, a total of roughly 140 billion new records.

Applications are not a way to go beyond working hours – they are also a big business. In 2019, mobile-first companies averaged $ 544 billion, 6.5x higher than those without a single mobile focus. In 2020, investors sold $ 73 billion in capital into mobile companies – a figure that is 27% year over year. This week the Apps offers a way to keep up with the fast paced industry in one place with the latest from the world of apps, including news, updates, startup expenses, collections and assets, and much more more.

Epic Games battle with Apple has found the title of its mobile game Fortnite has been banned from the App Store since Epic broke Apple’s rules around in-app purchases, then used its proceeds to fight a legal battle over the case antitrust. But this week, Epic Games found a way to get back to the iPhone, and with the help of a famous partner, in particular. The company integrates with Microsoft’s Xbox Cloud Gaming service which runs games on iPhone and iPad within the browser. Fortnite has now joined the ranks of Xbox Cloud Gaming, meaning customers on iOS will once again be able to play the popular game. The move follows Nvidia’s announcement earlier this year that Fortnite will be profitable through its own GeForce Now project.

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