Across the altar with tvOS and iOS, Apple has recently focused on the gaming segment. A report in 9to5Mac supports the claim that the company “is investing in and hiring related professionals.”
Since the release of the first beta of iOS 15.2 in October for developments, the “SportsKit” framework for iOS and tvOS applications has been referenced in the internal files of the program. Details about the process are limited, but it is speculated that it will integrate with Apple TV, Siri, and home screen widgets.
With the SportsKit home screen widget, it will be able to present real-time game updates to its users. As Siri has already introduced scores, companies may be looking to increase content across parts of iOS and tvOS.
As it develops privately, Apple may also be working directly with game content providers to develop the SportsKit platform.
Focus on sports content
In addition to the SportsKit process, Apple is also looking to build its own sports bar as part of its Apple TV + streaming service. Reportedly, the company is in talks with Pac-12 to bring sports games to TV + subscribers.
Last year, the company hired the former head of the Prime Prime Video sports segment to develop its own TV studio. Rumors are also circulating that Apple is in talks with the NFL to get the rights to bring Sunday tickets to its subscribers.
Along with this, the company has also hired the former chairman of ESPN to work on the production of motion pictures and series not written for Apple streaming service.
With Apple’s focus on enhancing interaction with sports, its users may rejoice even though this is the beginning of what we may see in the coming years in the sports-related field on Apple.