Disney+ gained 16.5M subscribers in just 10 days thanks to coronavirus

From late March to early April, Disney’s streaming service, Disney +, gained some 16.5 million paid subscribers in just 10 days, according to the company’s second quarter earnings report.

gallery / 35660-65654-33550-59190-30576-50262-190411-Disney-l-l-xs.jpg
gallery / 35660-65654-33550-59190-30576-50262-190411-Disney-l-l-xs.jpg

According to the company’s quarterly earnings report, released on Tuesday, Disney + had 33.5 million subscribers on March 28, 2020. On April 8, just 10 days later, Disney announced that it had reached 50 million customers. ‘subscribers.

The growth spurt was temporary, however, as Disney + had 54.5 million paying subscribers as of May 4.

Disney also said its direct consumer and international revenues for the quarter increased from $ 1.1 billion to $ 4.1 billion.

Since March, a large part of the world has been under the mandate to stay at home because of the coronavirus pandemic, which probably played a role in the Disney subscriber boom. Other contributing factors include the official launch of the service in Europe and India.

The Disney streaming platform was originally launched in November 2019, just two weeks after Apple’s Apple TV + service.

In Apple’s last earnings call on April 30, the company said its service business remained positive during an economically difficult quarter, but did not provide any updated statistics on the number of Apple subscribers. TV +.

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