Apple Retail stores will look very different in the US when they reopen

Apple’s upcoming reopening of certain U.S.-based retail stores will be based on guidelines the company has developed and refined in its open South Korean Apple Store.


Apple Store like this, the pre-coronavirus will be completely different when it reopens, with displays of modified products and new social distancing guidelines.

The tech giant Cupertino announced on Friday that it would be cautiously launching its retail reopening process with select U.S. stores in Idaho, South Carolina, Alabama and Alaska the week of May 11. in South Korea.

Using this location as a testing ground, the company would have developed an educational video with a coronavirus and a social distancing directive that it would now send to other retail workers. This video, obtained by MacRumors, describes a set of strict practices that employees of the Apple Store must follow to ensure the reopening safely.

Precautions include checking the temperature of employees and customers, arranging daily social briefings for employees, and providing and encouraging the use of a disinfectant for employees. hands by customers. Apple stores will also be responsible for limiting the number of people allowed inside, forming queues with buyers at least two meters apart.

The guidelines also extend to the way products are presented, with fewer products per table positioned to prevent customers from standing too close to each other.

Apple Store employees themselves will also take precautions, including limiting movement by communicating through the Talk app, working on alternate workstations, and wearing masks at all times.

Employees will also use a “relay system” to route repaired products and devices from a warehouse to customers without too much employee movement. The backrooms of Apple sites will also see most of their common areas redesigned to promote social distancing.

The stores that will reopen will operate with reduced hours at the start, although it is not clear what the new schedule will be.

Apple stores have been closed worldwide – except for those in China – since March 14. In an internal memo in March, Deirdre O’Brien, Apple’s chief of trade and people, said the company would assess the reopening of offices and stores city by city, assessing local guidelines before proceeding.

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