In the new video, Apple plans to introduce the latest mainstream iPhone model introduced at a special event on Wednesday.
Apple released a video on the YouTube channel “showing everything in 54 seconds” about Friday two days after Cupertino’s “Gather Round” event, about the new iPhone XS and XS Max. The video came up on the day that these two devices were opened for pre-ordering.
By combining the beautiful images of these two new devices and the words that describe their function, iPhone’s big screen, waterproof and dustproof, gold color, improved face ID, better camera, A12 bionic chip,
“This is not just an amazing iPhone,” the video concludes. “That is two.”
Whether or not the video will run as a TV commercial is not clear, but it is common for Apple to save a summary clip for social media.
The fast video paced format is similar to a clip that Apple has put together all the big news of the “Gather Round” event.
Apple’s iPhone XS and XS Max, like the new Apple Series 4, became today’s preorder at the company’s online store. The launch date of the mobile phone soon became sold out, and almost all the US telecommunications carriers had no inventory in just 30 minutes since the sale began.