July 9, 2001: Dell is the first computer manufacturer in the educati market, with two computers in place in schools as Dell's runner-up
It was a big turnaround from a couple of years ago, when the Dell Computer overtook Apple, and Steve Jobs was accused of dropping this important market.
The numbers came from a report by Quality Educati Data, which is sadly no lger line. (A news article recap is, however.)
There are plenty of metrics you can point to to pinpoint Apple's turnaround in the late 1990s. There's Steve Jobs returning to the company, the launch of the iMac, or Apple's return to profitability. However, reclaiming the no. 1 positi for educati was also a big e. This is because it is a market Apple had lg pursued.
A return to stability for Apple
It also showed a level of stability that Apple was ce again enjoying. When Jobs returned to Apple, he was working with a company with plenty of problems. It was his role to prioritize problems, which he did by focusing the csumer and professial markets.
For evidence of this, check out this 1998 interview between Jobs and a young, very inexperienced reporter for the Chricle of Higher Educati in which Jobs gets prickly about the declining number of Macs college campuses.
By 2001, Jobs had his head above water, and was able to give more headspace to educati. The following year, 2002, Apple launched the eMac – a targeted targeted at schools – and achieved …