Survey reveals customers are increasingly dependent CarPlay & Android Auto, an important factor in future car purchases

Android Auto and CarPlay have gained momentum in recent years, with a growing number of automakers. Now, a new study shows that users are increasingly dependent these embedded infotainment systems …

Strategy Analytics interviewed a group of people, finding that most users own a car with e or the other service. their tasks. The study found that 34% of CarPlay use the Apple system for "all" of their media usage in the car, while 32% use CarPlay for the whole of their browsing. Meanwhile, 27% of users use Android Auto for media and 33% for browsing.

The report assumes that users rely CarPlay or Auto because they have a better and smoother user interface than the usual embedded systems. are rejected because of the difficulty of navigating between functis or accessing Siri or Google Assistant.

"These csumers have high levels of satisfacti and are highly …

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