According to a new report from variety Apple acts as public relatis veteran Brian Bumbery as director of public relatis for Apple Music. This movement was born as part of what Variity calls "big transiti" at Apple Music as Jimmy Iovine moved to csulting role …
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In the past, Bumbery worked for 8 years at Warner Bros. Records such as Metallica, Green Day, Chris Cornell, Madna and so . In 2011 he launched his own press company BB Gun Press. This will be ctinued under the leadership of Luke Burland, a former colleague of Warner Bros. Bumbery.
The appointment of Bimmy comes from Jimmy Iovine's role as a csultant for Apple Music. The record industry veteran has returned from Apple's daily involvement before leaving completely.
But Apple's stranger Bumbery. Variety notices that his BB Gun Press company has been working with Apple's music for several mths and this can explain Metallica's glittering service reviews several years ago.
Interestingly, the variety report claims that Apple Music is track to overtake Spotify's global market leader in the US in the coming mths. This ctradicts the report of last mth, Apple subscriber Spotify of Apple Music.
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