iPhe XS Max is more important than previous Plus versis, says small-scale research

A survey cducted by former Apple analyst Gene Munster Stores Friday saw shorter queues of customers at Apple stores, but higher demand for the highest model.

Gene Munster of Loup Ventures Friday revealed that in a survey by the company of 50 customers waiting in line for the new iPhes the release day, 70 percent said they bought an iPhe XS Max, compared to 54 percent who said that they bought the Plus model in the last two years.

In additi, 71 percent of respdents reported replacing phes from the 2017 generati. And Loup Ventures noticed shorter lines than the iPhe X launch last year at the Fifth Avenue Apple Store in New York.

"Customers are more interested in the Xs Max this year than in the past interested in Plus-sized phes," wrote Munster. "Our cfidence in our overall $ 791 $ 791 for FY19 has increased today as 70% of the customers we interviewed bought the Xs Max, expecting 55%, which is csistent with an average acceptance of 54% of the Plus models of iPhe 6, 6s, 7 and 8. This ASP estimate of $ 791 is similar to Street Csensus of $ 765, up from $ 757 before the September iPhe announcement event. "

However, the survey is far from scientific for various reass. The 50 clients have an extremely small customer base. Loup ly visited five stores, four of them in Minnesota with the fifth Fifth Avenue in New York. In additi, customers waiting for the opening day are a small percentage of total customers who will purchase iPhes.

14 September, Munster reported that the offer the pre-order day was not so limited for the iPhe XS and XS Max as for the iPhe 8 and iPhe 8 Plus.

© Appleinsider

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