Featured Apps in iOS Revamped 11 App Store Can See 800% Download Boost

Winning a featured locati in the revamped iOS App Store can increase app downloads up to 800%, according to new data from the app analytics site Sensor Tower and shared by TechCrunch .

The data, collected from September 2017 to today, suggest that an applicati highlighted with the help of the "App of the Day" or "Game of the Day" feature at United States sees the highest increase in downloads.

Specifically, Game of the Day applicatis saw a median download increase of 802% for the week following functiality, while App of the Day apps experienced a 685% increase.

Other features, such as a developer story or a list of applicatis, can increase downloads up to 240%. The stories resulted in a 222% increase in downloads, while apps increased downloads by 240%. A theme feature had the lowest impact with a 164% increase in downloads.


Sensor Tower also highlighted the type of data that Apple has chosen to highlight through the new design of the App Store. Many of the best publishers that have been featured are big companies, like Electric Arts, Warner Bros, Square Enix, Gameloft, Noodlecake Studios, and King, which is not surprising as these companies have put some of the apps the most popular in the App Store.

13 of the top 15 featured publishers have had at least a milli iPhe downloads since the launch of the new App Store.


Apple is however focused highlighting independent applicatis. 29% of apps introduced since the launch of the new App Store come from publishers who had fewer than 10,000 downloads at the time.

"While it's clear that larger publishers are more likely to receive the greatest number of features, smaller publishers are still very fortunate to benefit from a feature the App. Store, "says Jathan Briskman, Mobile Insights Analyst at Sensor Tower

Apple has introduced the redesigned App Store in iOS 11 to provide additial opportunities for applicati developers. </ P> <p> The new App Store includes e. ..

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