Apple's efforts to expand the OLED display offer for iPhes 2018 blocked by LG's delays

Apple's plans to work with LG as the secd largest supplier of iPhe screens seem to have suffered a blow due to manufacturing delays, according to a new report.

January reports indicated that Apple and LG Display were in talks for the South Korean company to provide OLED panels, to be used in the so-called " iPhe X Plus "that will come partly from this year's iPhe line. The idea was to diversify Apple's offer and reduce its reliance its competitor Samsung Electrics.

But according to a story from Wall Street Journal published Friday, LG "struggles" with the producti of quality panels, putting at risk Apple's plans. Quoting "people familiar with the issue", the Wall Street Journal reports manufacturing issues, indicating that LG may not be ready for the start of mass producti of the iPhe in July . Reviews are divided within Apple as to whether LG Display will be able to make the phes time for this year's line.

The problem, the Journal wrote, is that LG Display specializes in televisis. OLED panels, of which he is the world's leading supplier, although the company "has not yet defined" the producti of screens the size of a smartphe.

The 2017 reports indicated that LG would not be ready to manufacture iPhes until 2019, although in December LG reached an agreement to enter the supply chain.

Trading Power

Apple finds itself in a disadvantageous bargaining positi by ly dealing with a single supplier of OLED displays, which are e of the most expensive pieces of high-end iPhes . To complicate matters, Samsung, the provider, is also the main hardware competitor of Apple in smartphes. Meanwhile, LG Display, also based in South Korea, is itself a major competitor of Samsung.

Apple is expected to make about 100 milli iPhes this year, according to csensus analysts, with about half of those using OLED screens.

A History of Signs

When Apple began producing what became the iPhe X throughout 2017, it quickly became clear that Samsung was …

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