Apple's $ 200 HomePod Could Wear Beats Brand

Rumors indicate that Apple is working a cheaper versi of the HomePod. And now there is a new ride: this device could be sold under the Beats brand.

This would leave the HomePod name as a leading product, while allowing Apple to make a smartspeaker more affordable.

Beats Electrics is a divisi of Apple that produces headphes, headphes and speakers. The company was founded by music producer and rapper Dr. Dre and Jimmy Iovine before being acquired in 2014.

The news of a Beats smartspeaker comes from Sina, a site based in China. No source of information is given, but the chip maker MediaTek is mentied as providing processors for the Beats versi at lower cost. The implicati is that somee at MediaTech has leaked this news.

Beat smartspeaker at $ 200 or less

In April, respected KGI Securities analyst Ming-Chi Kuo said Apple is csidering making a cheap versi of the HomePod. He did not give a price range. However, a separate report from Asia indicated so after that this device could be between $ 150 and $ 200.

This is far below the current price of $ 349. A price that makes the intelligent speaker of Apple out of reach of all but a few. In the first three mths of the year, HomePod accounted for ly 6% of the global smartspeaker market.

In ctrast, Amaz's echoes with Alexa are selling in tens of millis, with prices starting at $ 49. Even the most elaborate versi, which has a screen, …

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