Strategy Analytics publishes today its latest report covering the smart speaker market in the first quarter of 2018. The data shows that Apple has shipped just over half a milli of HomePods during the quarter, blocking less than 10% in terms of market share …
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The smart enclosure market reached 9.2 milli units delivered during the first quarter of 2018, with Amaz accounting for 4 milli of these shipments. Amaz has 2.4 milli shipments and Alibaba with 700,000 shipments.
Amaz holds 43.6% of the market, up from 81.8% in the first quarter of 2017. Meanwhile, Google's market share has grown dramatically by 12.4% according to Strategy Analytics, Apple delivered 600,000 HomePods in the first quarter, which equates to 6% of the total smart speaker market.
According to the latest quarterly study of Strategy Analytics, global shipments of smart speakers The market leader, Amaz, is expected to have delivered 4 milli smart speakers during the quarter, although its global market share almost halved compared to the same period last year.
Google and Alibaba have csolidated their number two and three rankings while Apple has become the fourth-largest brand of smart speakers in the world after the launch of the HomePod in February 2,018.
to say that what is most interesting about the data of today is that of Amaz …