Apple loses three Indian rulers while the company struggles with the sales of the iPhone

Three senior Apple executives in India reportedly left the company, amid signs that the company is likely to see local iPhone sales decline even further in 2018.

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The Indian divisi of Apple has lost its natial head of sales and distributi, the head of its commercial and mid-market business, and the carrier sales manager, according to sources of ] Bloomberg . e pers said the divisi's sales team is restructuring.

Apple's CEO, Tim Cook, has often tried to paint India in a positive light, saying to himself, for example, "very optimistic" about his prospects. But the iPhone has had a single-digit market in India for years, because of the reluctance of the company to build cheaper models to compete with Samsung and Xiaomi, and the fact that until 39, recently, he has not assembled phes locally. The iPhone SE and the iPhone 6s are made here.

Local producti is critical, as tariffs imported electrics exacerbate the already high prices of iPhones. Most Indians can not afford a state-of-the-art iPhone, which has led Apple to focus older models, sometimes unavailable in other countries.

"iPhone India has been weak in the first half of 2018 even though they are posting a big jump in the traditially strg secd half, Apple will still fall short of last year," said Neil Shah, director from Counterpoint. The company reportedly sold 3.2 milli iPhones in 2017 and less than a milli copies in …

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