It will take several years for Apple India to open a flagship retail store. So, the company allows local merchants to open a huge Apple store in big cities.
India imposes strict requirements on companies that are opening retail stores.
The company is seeking permission to open an official Apple store several years ago, including a CEO Tim Cook and a meeting with the Indian Prime Minister. However, the company produces 30% of its products, a retail store.
It meets that standard now. Wistron began making iPhone SE in India in 2017. The same company started manufacturing iPhone 6 a few months ago. However, so far, Apple has not received the approval of the Indian government's Foreign Direct Investment Plan Economic times of India.
Measures against stop gap of Apple's flagship store
Apple seems to have decided to stop trying to cross the boundary of the Indian government. As reportedly, merchants can open a large "flagship Apple Premium Reseller" location in major Indian cities.
There are about 150 local owned franchises that already sell iPhones and other Apple devices. There are a handful of flagship franchises. These may be as big as 5,000 square feet, but Indian regular Apple stores will be about 1,500 stores. Economic times of India.
Apple's Indian problem
Apple is not the only battle in India. It is said that it shipped less than 1 million devices in the country during the first half of this year. It is in a country with a population of 1.4 billion people. It is not even the top five …