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Almost half of Americans were enthusiastic about the launch of the iPhone, 25% were not satisfied

A Harris survey of responses to this year's iPhones showed that nearly half of Americans were impressed by the new iPhone line-up. About 26% described it as & # 39; exhilarating & # 39; while another 22% it & # 39; innovative & # 39; found.

However, it was not all good news for Apple, …

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A quarter of Americans had negative reactions to the launch. The poll shows that 9% find it boring, another 9% underwhelming, 5% confusing and 2% disappointing.

The largest group of respondents, with 28%, said that the launch is as expected & # 39; was, indicating that Apple had not been able to pull out any notable surprises this year.

The poll found that there was a sticker shock. When those who were planning to upgrade their phone this year were informed or reminded of the price, there was a clear reduction in the number who said they would probably buy the iPhone XS. For both the iPhone XS and the XS Max there was a decrease of 11% in those who said they were still planning to buy.

For the iPhone XR, however, there was no discount at purchase intent when the price was told. About 30% of the targeted upgraders said they would choose the XR against 24% for the XS and 23% for the XS Max.

The poll was conducted among 1001 adults, with a margin of error of +/- 3.1%.


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